“PDV Advisory's relationships and connections within the industry have given me the operational capability to scale my company. As a small brand, my quantities are often turned away, making operations and production basically financially impossible to meet the requirements of major vendors. Catherine's financial and operations expertise has helped lay the groundwork and plan for the future of my brand.”
— Meredith Stoecklein, LEIN
“I was consistently inspired by Catherine’s approach when we collaborated on a 3-month project for the iconic luxury brand Hermès as a part of the Luxury Education Foundation’s Master Class at Columbia Business School. Catherine possesses a rare combination of both creative and analytical skills that enabled her to identify and address the various challenges facing a luxury brand. She consistently originated innovative ideas for how Hermès could enhance its marketing and customer experience for a millennial audience. Catherine balances an impeccable eye for aesthetics, branding, and quality with a deep understanding of the financial and operational sides of a business, making her uniquely equipped as a luxury consultant.”
– Giovanna Campagna, Founder, Joaquina Botánica
“I've had the pleasure of working with Catherine for three years. I never viewed Catherine as an external consultant but as an integral team member on the front lines with me since the very beginning. Catherine helped to strategically pivot my brand and guide me on every single aspect of my business. As a solo founder I found great support, information, resources, transparency and clarity from her. I would highly recommend Catherine to anyone who has a product or is currently in the thick of launching a business and is looking for that refinement and strategic clarity on how to move forward. I consider Catherine one of my best investments.”
– Dianna Pozdniakov, Sofia Fima
“Catherine is an innovative thinker. She consistently had new approaches to the way women shop and consume luxury goods within the retail and e-retail space. She taught me how to make an audience aware of new emerging brands while crafting elegant visual stories to show how they would fit into their existing wardrobes and lives. PDV’s strength as a company came from Catherine’s leadership abilities and the strategies and implementation we crafted for each brand we worked with. It was also highly important for her as a leader to recognize when something was not working and to nimbly shift strategies with new & fresh ideas. This helped us optimize every campaign to be tailored to a brands needs and how they fit into the Plan de Ville universe.”
– Shannon Wright, former Digital Media & Marketing Associate at Plan de Ville
“Catherine is a visionary in a true sense of the word. She not only has the big ideas but has the skills, intuition, and resilience to make that vision a reality. Endlessly curious, deeply authentic, and always engaged—Catherine gives the full force of her attention to any project she takes on. Whenever I have the opportunity to work with Catherine, I jump at the chance.”
— Briana O’Brien Lowndes, Chief Marketing Officer, The Whitney Museum of American Art
“I have had the pleasure of working in the weeds with Catherine working on the business plan of a new venture. Her understanding of audience, strategy, and execution were remarkable and she has become my go-to source of marketing expertise. Catherine provides best-in-class ideas, while guiding a project to a graceful success. Above all else, she is a pleasure to work with - since the project has ended I have been eagerly awaiting an opportunity to work with her again.”
— Jon Hopper, VP, Business Development & Innovation at DailyMail.com